The idea to create the brand was born in 2016 in a household where fashion business and family were one. The Aruelle brand was created knowing women’s needs, desires, and the industry itself.

The brand started to operate in 2017, when a clear vision of a business model was developed.

Now women from more than 30 countries around the world enjoy our products - and we are thrilled to continue the wholesale & retail expansion on the existing markets, as well as the new ones.

 

Aruelle is a stylish and youthful Lithuanian brand for young women who value quality and style. We offer a variety of cute bathrobes, homewear, pajamas and slippers for heavy sleepers and fashion lovers. 

At Aruelle we constantly follow the latest trends and
use only the best fabrics - we value quality and style.

Created for the fashion and lifestyle stories of the modern
woman.

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Choose what makes you fall in love...